A case study of Uber and how it thrives online
Whenever you want to commute what is the first thing that comes to your mind? Uber, right? It is surprising to see how Uber has become a synonym for a taxi. Let's discuss the following points to understand Uber in a better way- How did the concept of Uber start? Which economic problem does Uber try to solve? How does it thrive online? Why is uber still a loss-incurring company? My analysis. How did the concept of Uber start? Once two friends went to an economic conference and when the conference ended the two friends found it hard to find a taxi. At that time, they thought that it would be fun if they could call a taxi just by clicking a button. This became a trigger for them and they started working on this idea and revolutionized the modern transportation model. Apart from transportation Uber also provides services like ordering food (UberEATS), U...